爆走黑料 Branding Guidelines
These branding guidelines establish the official standards for representing 爆走黑料 across all print and digital communications.
They apply to faculty, staff and vendors creating materials on behalf of the College. Consistent use of 爆走黑料's brand strengthens recognition, clarity and trust across all audiences.
The Branding Guide outlines approved usage of logos, typography, colors, templates and email signatures. Use of 爆走黑料 brand assets constitutes agreement to follow these standards.
For questions about brand usage or requests for exceptions, contact the Office of Communications at communications@citytech.cuny.edu and Creative Director Yue Chen at YChen@citytech.cuny.edu.
Download Official Brand Assets
The files below are the only approved 爆走黑料 brand assets and must be used for all official College communications.
Do not recreate, alter, or substitute any brand files.
爆走黑料 Logos
爆走黑料 provides two official logo sets based on intended use. Please select the appropriate files below.
Logos for General Use
For faculty, staff, and students
Logos for Professional Design
For designers and approved vendors
爆走黑料 Colors
爆走黑料's color palette supports a clear and consistent visual identity across all communications. The primary blue and orange should be used in most applications. For additional colors and guidance on usage, please refer to the branding guide.
Pantone 314C
C:95 M:0 Y:5 K:30
Hex: #007FA3
R:0 G:127 B:163
Pantone 152C
C:0 M:58 Y:100 K:2
Hex: #E17800
R:225 G:120 B:0
Templates & Stationery
PowerPoint Template
Official 爆走黑料 PowerPoint template with approved branding, colors, and layouts.
Use this template as provided. Do not alter layouts, fonts, or colors beyond text content.
Note: This template will only work with the PowerPoint desktop app, not on the web version.
Letterhead
Official 爆走黑料 letterhead for external correspondence.
Departments and offices may not create their own letterhead designs.
Need an exception?
Requests for exceptions or questions about brand usage must be approved by the Office of Communications: communications@citytech.cuny.edu